Pursuant to the European Regulation no. 679/2016 (hereinafter referred to as the "Regulation") and the national legislation on the protection of personal data (hereinafter referred to as the "Privacy Policy"), Pack Srl invites you to carefully read this Privacy Policy, which contains important information on the protection of your Personal Data.

The processing of your Personal Data will be based on the principles of fairness, lawfulness, transparency, purpose limitation and storage, minimisation and accuracy, integrity and confidentiality, in accordance with the provisions of the Regulations.

1. DATA CONTROLLER

The Data Controller of Personal Data is Pack Srl (hereinafter the "Data Controller") with registered office in Via Farini 6 Bologna in the person of its legal representative Giacomo Gentili.

2. PERSONAL DATA PROCESSED

● Personal data (such as name, surname, date of birth, etc.)

● Contact data (e-mail, address, telephone number)

● Geo-location and/or Internet navigation data (including 'IP' addresses) collected via technical cookies installed on your computer or mobile device (for more information see the Cookie Policy)

● Banking data useful for managing the business relationship

● Photographic images and/or video footage collected during participation in promotions, contests and events, exhibitions, shows and exhibitions in general.

3. PURPOSE AND LEGAL BASIS OF PROCESSING

In accordance with the requirements linked to access to the various sections of the Pack Srl website (and without prejudice to individual initiatives involving the provision of specific Personal Data, for which specific information will be published from time to time), the purposes of Personal Data processing and the relevant legal basis are set out below:

• Provision of the service: subject to your express consent, we may process your Personal Data in order to send you everything necessary for Pack to provide the service in the manner set out in the Terms and Conditions document. The legal basis for this processing is Consent, which can be revoked at any time.
• Marketing: subject to your express consent, we may process your Personal Data in order to send you commercial communications as well as to invite you to take part in our promotional initiatives, subscribe to our newsletter. The legal basis for such processing is the consent of the data subject, which can be revoked at any time.
• Profiling: subject to your express consent, we may process your Personal Data for profiling purposes, i.e. to analyse or predict your tastes, potential habits and consumption choices in order to be able to offer you personalised products, services, promotions and commercial communications. The legal basis for such processing is the consent of the data subject, which can be revoked at any time. The profiling activity could also be carried out through the use of proprietary and third party cookies. We therefore invite you to read our Cookie Policy. Such processing may be carried out on condition that you provide further specific and optional consent.
• Purposes of analysis: the Personal Data you provide when interacting with Pack Srl and the information related to the interaction will be included in our database and will be used anonymously to analyse and improve the services offered, to assess the effectiveness of the activities and initiatives promoted by Pack Srl and to conduct statistical analyses on the composition of the database itself. The legal basis for the processing is the legitimate interest of the data controller.

Any further purposes for which you have expressly given your consent, revocable at any time.

4. NATURE OF CONFERMENT

The provision of your Personal Data is optional. However, failure to provide it may affect your ability to take advantage of certain services (e.g. sending newsletters, etc.).